The Mysterious Missing Element Most Marketers are Overlooking

Intentionality offers us deliverance from marketing that doesn’t fully land with an audience

Photo by S&B Vonlanthen on Unsplash

Simon Sinek refers to it as the “Infinite Game.” But it’s more than that. More than “infinite” sounds like an oxymoron, but yes. Thinking of a business as playing an infinite game is an important step in the…